Saturday, November 2, 2013
A Year After Protests, Toyota's China Sales Up 80% For Oct
GUANGZHOU, China (Nikkei)--Toyota Motor Corp. (7203) reported Friday that Chinese sales totaled about 82,400 vehicles last month, jumping 80.6% from a year earlier, when consumers had boycotted Japanese products over a territorial dispute.
But even compared with October 2011, the latest figure marked a 1% increase.
Deemed symbols of Japanese cars, Toyota's Corolla and Camry sedans suffered sharp drops a year earlier amid heightened anti-Japanese sentiment. But last month, sales doubled on the year. Local enthusiasm for sport utility vehicles is also raising demand for the RAV4, an SUV updated in August, according to the firm.
With plans to roll out the Yaris subcompact and other new models, Toyota believes that it is on track to meet its annual sales target of 900,000 units, given that demand tends to pick up in November and December. It sold 719,200 cars in the first 10 months of the year, up 4.9%.
(The Nikkei, Nov. 2 morning edition)