Wednesday, October 23, 2013
Tokyo Motor Show To Feature High-Performing Eco-Cars
- Honda's NSX sports car.
Honda will unveil a concept model of the NSX sports car with a hybrid system that offers both good fuel economy and high output. The firm will also introduce a sporty minivehicle.
Mitsubishi Motors will display a plug-in-hybrid version of the Pajero sport utility vehicle.
Until now, hybrids have mainly been hatchbacks, for practicality. But now, automakers are developing hybrids in various vehicle types to capture broader demand.
Mazda Motor Corp. (7261) will unveil a hybrid version of the Axela midrange vehicle. Although less fuel efficient than Toyota Motor Corp.'s (7203) Prius and some other competition, it offers enhanced driving performance, according to the company.
Hybrid vehicles now account for about 20% of all new auto sales in Japan. As competition intensifies, automakers are sharpening their focus on driving performance to set themselves apart.
(The Nikkei, Oct. 24 morning edition)