Tuesday, September 10, 2013
DJ: McDonald's Japan Aug Same-Store Sales Down 1.9% on Year
TOKYO--McDonald's Holdings Co. (Japan) Ltd. (2702) reported Tuesday that its same-store sales in August dropped 1.9% on year, in the second straight month of decline.
Earlier Tuesday, the company said it will adjust its menu prices depending on store location, effective Sept. 13. Specifically, it will keep the prices the some items on its popular menu the same, while lowering prices of set menus at about 300 stores. The company estimates this will help increase sales by about 1%.
While the number of customer visits fell 9.3% on year, per-customer spending increased 8.1%.